National Senior Placement Academy

Add Senior Placement to Your Real Estate Business

Serve Seniors. Get Listings. Earn More.

As an eXp Realty agent, you already help people through life-changing transitions. Now, take it a step further. With the National Senior Placement Academy, you can add a powerful new income stream to your business by becoming a Certified Senior Placement Advisor—helping older adults and their families find the right assisted living or memory care community.


A large percent of seniors HAVE TO SELL THEIR HOMES to pay for the high cost of assisted living. Wouldn't you want to be first in line to get their listing and get paid another commission on top of it?


This is more than a side hustle. It’s a mission with meaning—and an opportunity to earn $5,000–$15,000 per placement, while positioning yourself to list the client's home afterward. You serve, you solve a problem, and you get the listing.


You’re not just selling homes—you’re guiding families through one of the most critical transitions of their lives. Now you get paid for both the care placement and the home sale. 

Why eXp Agents Love This Model:

✔️ Work with a trusted and growing demographic—aging seniors and their families
✔️ Build trust first through placement, and convert that trust into real estate listings
✔️ Leverage eXp's virtual tools and network to grow your placement business
✔️ No cold calling—referral sources & families come to you for help
✔️ Learn online at your own pace and start earning quickly

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Watch Our Video To Learn More

Join our anticipated thousands of eXp agents who will be adding senior placement to their business strategy. Whether you're looking to increase your income, grow your brand, or make a bigger impact, this is your next move. 


NEXT: Top 10 Questions Real Estate Agents Have About Senior Placement.  

Top Questions Real Estate Agents Have About Senior Placement

You Asked...We Answered...

 

  • What is a Senior Placement Advisor?
    A trained professional who helps families find appropriate senior care options like assisted living or memory care—and earns a substancial referral fee from the care facility.
     
  • How much can I earn from a placement?
    Most advisors earn $5,000 to $15,000 per successful placement, in addition to your standard commission for listing and selling the home.
     
  • Do I need any special license or certification?
    No state license is required, but our course provides the professional training and certification you need to build credibility and confidence.
     
  • How long does the course take to complete?
    The online, self-paced course can be completed in under 5 hours or take more time, depending on your schedule.
     
  • Is this a full-time or part-time opportunity?
    Senior Placement for Real Estate Agents is very much part-time. Placement Agents begin with one placement per month and expand from there.
     
  • Will this interfere with my current real estate business?
    No—it complements your existing business and often leads to more listings, not fewer.
     
  • How do I find seniors in need of placement and having to sell their home?
    We show you exactly how to attract leads through partnerships, referrals from assisted living communities, nursing homes, home health and hospice agencies, doctor offices, hospitals and more. Even better... once you established these referral sources, they keep sending you more.
     
  • Is the National Senior Placement Acedemy a trusted eXp partner?
    Yes, we have been vetted by eXp to help you serve and earn more.

 

  • What support is offered after the course?
    The National Senior Placement Academy offers Expert Roundtables Clubs at special eXp rates. Come to unlimited live interactive Expert Roundtable Clubs for only $249.00.
     
  • How much does the Senior Placement Course Cost?  
    The cost of our course is less than 25% of your first placement on average.  This course that will change your business is only $995.00 to eXp agents. 



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Who We Are

Our Company

The National Senior Placement Academy is a dedicated training and support platform designed to help eXp agents grow their business by adding senior placement services to their toolkit. We empower you to serve seniors and their families during life’s most important transitions—while unlocking a new, highly profitable income stream.

Serve more. Earn more. Make a difference.

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An eXp Trusted Provider

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